Newounsa Copycat H&M

I guess we have all seen the fall H&M Campaign  months ago “Entertaining, opinionated, off-beat and fearless. Bad-ass, independent and free-willed. Lauren Hutton, Adwoa Aboah, Hari Nef, Pum Lefebure and Jillian Hervey fronts H&M’s new autumn campaign , accompanied by a new version of “She’s a lady”, created and performed by the duo Lion Babe. 

Yesterday i was surprised that the same campaign was already reused with the same visual idea and the same subject For Newounsa! Both campaign looks pretty identical to me!

Too bad saltwaterfilms could not provide a new idea for its Lebanese client!